Sharon Kwan’s “Luv Me Luv Me Say it out Loud” is textbook pop music

Sharon Kwan released Luv Me Luv Me Say it out Loud, or Luv Me Luv Me 要说出来, on July 24. It’s actually not a bad-sounding song. It’s just that I imagine if anyone wrote a manual on how to compose pop songs, this song would be the prototype.

The MV is relatively empty, with pastel backgrounds and the occasional dance from Sharon and some backup dancers. There’s also a strange cube structure that doesn’t serve much purpose except to act as another stage, I suppose. The whole concept of the song is to encourage people to confess their feelings instead of keeping their thoughts to themselves, but how exactly the cube communicates that is not obvious.


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